TOGGLE for Non-Profits

Get up to $120-480K of Google's free digital ads per year.

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Get great results with TOGGLE:

Turn On Google Grants & Leverage our Expertise in Digital Marketing

 

GoogleGrants offers every non-profit up to $120K annually of free in-kind AdWords™ advertising on Google.com.   

 

Flipping the switch isn't enough: 

Once you're participating, you'll find it's is very difficult to spend it all.   Daily amounts cannot be saved, or banked, and are strictly 'use-it-or-lose-it' on a daily basis.   $120,000 per year is actually $328.77 per day,  with no exceptions. 

Your bids are limited to $2 per keyword in a complicated auction process that creates and values a mysterious "Quality Score."  

A great Quality Score will maximize your results and have you reaping $120K per year in free advertising.    A bad one will have you spending far less.    

Because your bids are limited,  quality score is your only leverage.

This makes GoogleGrants much more difficult to optimize than it is with profit-making corporations, because 'for-profits' have the freedom to place unlimited bids. (You do too, when you're paying for AdWords outside of the free GoogleGrants program.)

Our team of seasoned AdWords experts will manage your account for you, so you can focus on more important things.  Most non-profits do not come close to maximising their results, because AdWords is complicated, no matter how simple Google tries to make it seem.  

With TOGGLE,  you don't need to know or practice daily account management skills.  We will do it for you.  We bring excellent results to your marketing and communications budgets, growth to your donor database, repeats of donations, and valued results to your nonprofit's overall mission.    

 

 

Maximize your actual GoogleGrant by hiring us to do the work for you.   

 

Pay for performance:  

You don't have money to waste.  

We offer a variety of payment options for our services.  All of them guarantee a strong return on your careful investment:

1)  a percentage of your monthly Google Grant usage, motivates us to ensure that your organisation maximises the full $10K per month of free advertising that Google offers you. 

2)  a percentage of your net donations obtained through the GoogleGrants program (requires GoogleAnalytics and AdWords conversion tracking management.   This motivates us to secure the highest possible return on your investment, using highly responsive measurements of your campaigns' short and long-term performance. 

3)  Once we've maximised your results, our digital marketing expertise goes far beyond GoogleGrants.   If you are encouraged by our results together,  we can enroll you in other pay-for-performance digital marketing programs such as a paid Google AdWords program to partners (such as AOL),  analytics, dynamic display advertising, remarketing, email, video, and social media strategies.

 

 

 

 

WHY are you leaving this FREE grant money on the table?

A donation of $ 10 - 40K per month is waiting for your Nonprofit, if you figure this opportunity out.

Maybe you’re already delegating to an internal or external agency, but

…ARE YOU ABSOLUTELY SURE that your current team is maximizing this opportunity?

There is a strong MULTIPLIER EFFECT to in-kind AdGrants.

Grow all of your Nonprofit’s Grants when you increase the size of your Annual Budgets.

Are you accounting for this? Record an in-kind grant as both DONATION INCOME and a MARKETING EXPENSE (thereby reflecting that there are zero cash flows for this in-kind program).

Fully participating in Google Grants increases the size of your OVERALL BUDGET, thereby making you more eligible for larger grants from other institutions: Government, Community Foundations, Private Funding and Cultural Organizations.

The size of your other grants depends on your fiscal results: the size and history of your overall annual budget, and the amount you spend annually on Marketing, not to mention the increased donations, memberships, and visibility your participation will bring you. Your Programs will grow exponentially when these Fiscal results get into the the hands of your Grant Writers and show up in their applications.

Get 100% of your $120 - 480 Google AdGrant by using TOGGLE

Turn On Google Grants & Leverage our Expertise:

Google offers up to $120,000 annually of free in-kind AdWords™ advertising to ALL nonprofits.

for any qualifying 501(c)3 non-profit organization.   Once you maximize this benefit, you can apply to get up to $480,000 per year. 

TOGGLE also helps your nonprofit to use Google Grants and all Search, AI, Video, and Social Media to:

  • connect to donors

  • achieve your mission

  • change the world

Hire TOGGLE as your team for all or some of these growth objectives.

or put us to work with your existing teams to focus on specialized parts of them, like: Google Analytics and Google AdGrants. We’re great consultants too.

 

Learn WHY you need TOGGLE to get great results...